Natalie Wood is CEO of The Thought Net which is a Thought Leadership Consulting Firm located in San Francisco, CA. They help companies build their brand to become effective market leaders and corporate social citizens via thought leadership programs that leverage new trends. She founded and built MizBiz.com, Inc. 1998 – 2001 an online business and financial services portal for women-owned businesses that served the small business market. She was also Business Director, Technology West Coast at The Economist Intelligence Unit from 2008 to 2010. Natalie can be found at TheThoughtNet & Twitter @thoughtnetinfo.
Marketing
Why Do We Take Risks?
Risk is an integral part of being an entrepreneur or a Venture Capitalist. A friend said that I take too many risks and it led me to wondering why do we take risks? I am not going to focus on whether risk is inherently good or bad but why we take risk (if you do?) & what purpose it serves.