Importance of the Startup Pitch

Its been my experience, since my first startup 7 years ago that the pitch & deck are crucial for every entrepreneur.  Even if you are not raising money & running lean, you always need a good pitch & deck to find partners & customers.  There is no escaping it.  However I have sat through many pitches over the years and most Fail.  These entrepreneurs may have wonderful startup ideas or business models however their pitches let them down.  My former business in Dublin, Ireland put me on the other side of the cameras as an expert on TV & radio.  I saw first hand that if you don’t engage your audience, you Fail!

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Mark Suster, Partner GRP: ‘The Cocktail Party Pitch’

Mark Suster Partner GRP Partners. Mark was Vice President, Product Management at Salesforce.com following its acquisition of Koral, where Mark was Founder and CEO. Prior to Koral, Mark was Founder and CEO of BuildOnline, the largest independent global content collaboration company focused on the engineering and construction sectors, which was acquired by SWORD Group. Earlier in his career, Mark spent nearly ten years working for Accenture in Europe, Japan and the U.S.  Mark received a BA in Economics from the University of California, San Diego, and an MBA from the University of Chicago. Mark led the investment in Factual and currently sits on the Boards of the following companies in GRP’s portfolio: Ad.ly, Awe.sm, Burstly, Factual, GumGum, Pose and Ring Revenue.

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