Business Models for Entrepreneurs

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Video interview with Anna Baranskaya, Ph.D., who is an expert in strategy, innovation, business models, and business development related to mass products in telecommunication and high-tech industries. She participates in mentoring and consulting projects for start-ups and carries out research in areas of her expertise. For a long time, she was working at VimpelCom Ltd. (brand “Beeline), one of the global telecommunication leaders based in Russia, where she was responsible for new business development. She is currently based in San Francisco Bay Area, CA, and Moscow, Russia. The iDNA club where Anna currently does her Start-up Clinic (it is currently available only in Russian) as she mentions in her interview below. She hopes to set it up in English on a permanent website.

Over the past decade, the attention toward Business Models is increasingly growing. Start-upers, investors, large corporations, etc… are questioning this topic. The reason is that the business model is a very powerful tool that can disrupt an existing market and contribute to the competitive advantage of an innovator! However, many companies fail to recognize the potential threat coming from a novel business model of incumbents. This short white paper intends to provide an overview of what the business model is and to guide readers through the challenging business model design process by giving them some recommendations. 

 

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Pemo Theodore

Pemo Theodore is a Media Publisher & Event Producer and a great people connector.. She is Founder/CEO Silicon Valley TV which has served the San Francisco Bay Area for 11 years! She has produced Silicon Valley Events for Investors & Startups for 9 years. Pemo loves to video interview venture capitalists & founders to engage the human behind the success stories.. She has been Executive Producer of FinTech Silicon Valley for 5 years, organizing twice monthly FinTech talks & panels in San Francisco & Palo Alto. She believes in learning through a great discussion with experts in the domains. Pemo has a talent to bring the right people together and is an incredible networker. Pemo's events have been seen as supporting Venture Capitalists & Angels in sourcing great deal flow from startups who attend her events. Many founders have received funding through meeting investors at her events. Her favored medium is audio & visual media and she has built up a great body of work of podcasts & videos of panels & interviews in Silicon Valley.startup ecosystem.

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Written by Pemo Theodore